Media Overview

FeedHenry’s mission is to enable media companies to have a compelling Web 2.0 customer experience and business model.

Media companies have incredible customer relationships and content but lack compelling Web 2.0 business and technology capabilities to compete with the leading Internet players.

FeedHenry effectively provides an out-of-the-box online business unit for any media company. We leverage the company’s existing customers and content to drive online adoption and monetisation, through the exploitation of the mass adoption of widgets by consumers.

Widgets are fast becoming the de facto way of delivering content and services to consumers in the Web 2.0 world. Traditional media companies who can figure out how to make their business relevant to the widget economy will have a significant opportunity to create a sustainable online business. FeedHenry enables our customers to seize this opportunity.

The Solution

FeedHenry’s edge is that it’s the first and most comprehensive software as a service solution that can run an entire widget based content business for any media company.

We make it easy for our customers to automatically widgetise their content and services and provide these widgets to their consumers through their own Web 2.0 start page, social networks, desktops and mobile phones. The FeedHenry solution then allows our media customers to track and monetise this multi-channel social distribution.

As part of this complete solution, FeedHenry provides unparalleled branding, management, aggregation, distribution, analytics and monetisation services.

Our Technologies

FeedHenry is a full B2B Web 2.0 platform, designed from the ground up to meet the exacting quality, service level and scalability requirements of large international media companies. Key benefits include:  

• Be up and running in a matter of days having automatically widgetised your content.
• Advanced features such as a developer environment so that custom widgets (W3C standard) can be developed if needed.
• All widgets are interoperable with, and can be automatically distributed to, leading Internet platforms such as iGoogle, FaceBook and Yahoo Go.

The Social Media Network

FeedHenry is constantly enhancing our services to media companies driven by our vision of the Social Media Network:

The social media network puts the media brand at the centre of social, multi-channel distribution of micro content and services as widgets. It integrates social-networking with real-time micro-content and services widgets. The net result is that your consumers can leverage their existing social network interact and network your content and services.